No myths, no gimmicks. our products are developed with an expert nutritionist and backed by numerous clinical studies.  They are also third party tested.

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What is shift?

12 active ingredients. All backed by science. In doses that make a difference. SHIFT is a daily hydrolysed Marine Collagen supplement infused with Vitamins, Minerals and Ashwagandha to support your skin, hair, muscles, joints, heart health + more. So you can look and feel your best.

12
Active Ingredients
55+
Benefits
370+
Scientific Studies

Contributes to normal collagen formation

Improves skin elasticity & hydration

Helps maintain hair strength

Boosts muscle mass & strength

Provides relief from joint pain

Helps keep bones strong

Supports gut health

Promotes heart & cardiovascular health

Helps maintain optimal stamina and energy levels

Supports sexual and reproductive function

Contributes to optimal mental and cognitive function

Helps the body deal with stress and anxiety

Contributes to the normal function of the immune system

Has antioxidant properties

what do the studies show?

Vitamin C
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Vitamin D
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Vitamin B12
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Riboflavin (B2)
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Ashwagandha (Withania Somnifera)
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INGREDIENT BENEFIT CLINICAL STUDIES
Collegan Skin Dewi et al. Cureus, 2023 (Meta-Analysis)
Miranda et al. Int J Dermatol, 2021 (Meta-Analysis)
Wang. Polymers (Basel), 2021 (Review)
Asserin et al. Journal of Cosmetic Dermatology, 2015
Sibilla et al. The Open Nutraceuticals Journal, 2015
Muscle mass and strength Oertzen-Hagemann et al. Nutrients, 2019
Zdzieblik et al. Br J Nutr, 2015
Cintineo et al. Front Nutr, 2018 (Review)
Joints Campos et al, Heliyon, 2023
García-Coronado et al. Int Orthop, 2018 (Meta-Analysis)
Porfírio et al, Scielo, 2016 (Review)
Clark et al, Curr Med Res Opin, 2008
Bello et al. Curr Med Res Opin, 2006 (Review)
Bones König et al. Nutrients, 2018
Daneault et al. Food Science and Nutrition, 2017
Wang. Polymers (Basel), 2021 (Review)
Hair Pappelbaum et al. J of Functional Foods, 2024
Milani et al. Skin Res Technol, 2023
Hwang et al. Int J Mol Sci, 2022
Hornfeldt. J Cosmet Dermatol, 2018
Heart health Jalili et al. Br J Nutr, 2022 (Meta-Analysis)
Gut health Abrahams et al, JMIR Form Res, 2022
Beaumont, Adv Exp Med Biol, 2020
Vitamin C Collegan formation Boyera et al. Int J Cosmet Sci, 1998
Pullar et al. Nutrients, 2017 (Review)
Moores. Br J Community Nurs, 2013
DePhillipo et al. Orthop J Sports Med, 2018 (Review)
Joseph et al. Arthritis Care Res, 2021
Pussinen et al. Clin Diagn Lab Immunol, 2003
Energy Tardy et al. Nutrients, 2020 (Review)
Huck et al. Nutrition, 2013
Huskisson et al. J Int Med Res, 2007 (Review)
Paschalis et al. Eur J Nutr, 2016
Reduced tiredness & Fatigue Tardy et al. Nutrients, 2020 (Review)
Suh et al. Nutr J, 2012
Huck et al. Nutrition, 2013
McCall et al. Nutrients, 2019
Carr et al. Frontiers in Oncology, 2014 (Review)
Iron Absorption Lynch et al. Ann N Y Acad Sci, 1980 (Review)
Hallberg et al. American Journal of Clinical Nutrition, 2000
Cognitive function Tardy et al. Nutrients, 2020 (Review)
Travica et al. Nutrients, 2017 (Review)
Wengreen et al. J Nutr Health Aging, 2007
Zandi et al. Arch Neurol, 2004
Paleologos et al. Am J Epidemiol, 1998
Nervous system Tardy et al. Nutrients, 2020 (Review)
Ballaz et al. Pharmacological research, 2019 (Review)
Harrison et al. Free Radic Biol Med, 2009 (Review)
Sexual function Panah et al. Front Reprod Health, 2023
Meldrum et al. Fertility & Sterility, 2010
Heart health Gale et al. BRITISH MEDICAL JOURNAL, 1995
Knekt et al. Am J Clin Nutr, 2004 (Review)
Juraschek et al. Am J Clin Nutr, 2012 (Meta-Analysis)
Antioxidant properties Tardy et al. Nutrients, 2020 (Review)
Ballaz et al. Pharmacological research, 2019 (Review)
Chambial et al. Indian J Clin Biochem, 2013 (Review)
Sies et al. Ann N Y Acad Sci, 1992 (Review)
Immune system Carr et al. Nutrients, 2017 (Review)
Hemilä et al. Cochrane Database Syst Rev, 2013 (Meta-Analysis)
Chambial et al. Indian J Clin Biochem, 2013 (Review)
Vitamin D Muscle function Laird et al. Nutrients, 2010 (Review)
Sorensen et al. Clin Sci (Lond), 1979
Bischoff-Ferrari et al. Am J Clin Nutr, 2004
Glerup et al. Calcif Tissue Int, 2000
Bones Lips. Endocr Rev, 2001 (Review)
Trivedi et al. BRITISH MEDICAL JOURNAL, 2003
Bischoff-Ferrari et al. JAMA, 2005 (Meta-Analysis)
Adams et al. J Clin Endocrinol Metab, 1999
Laird et al. Nutrients, 2010 (Review)
Teeth & gums Botelho et al. Nutrients, 2020 (Review)
Hair Lee et al. J Eur Acad Dermatol Venereol, 2018 (Meta-Analysis)
Gade et al. Clin Exp Med, 2018
Mahamid et al. Isr Med Assoc J, 2014
Brain function Shea et al. Alzheimers Dement, 2022
Cui et al. Nutrients, 2022 (Review)
Lewis et al. J Clin Transl Res, 2021 (Review)
Eyles et al. JBMR Plus, 2021 (Review)
Anjum et al. Cureus, 2018 (Review)
Munger et al. JAMA, 2006
Energy Sinha et al. Endocrine Abstracts, 2013
Nowak et al. Medicine (Baltimore), 2016
Sexual function Crafa et al. Biomolecules, 2023 (Review)
Ciccone et al. Asian J Androl, 2021
Mood Akpinar et al. Curr Nutr Rep, 2022 (Review)
Cheng et al. Depress Anxiety, 2022 (Meta-Analysis)
D’Souza et al. Pain Med, 2020
Heart health Mirhosseini et al. Front Cardiovasc Med, 2018 (Meta-Analysis)
Wang et al. Aging Dis, 2017 (Review)
Judd et al. Circulation, 2008 (Review)
Lin et al. Curr Protein Pept Sci, 2019 (Review)
Blood sugar control Wang et al. Aging Dis, 2017 (Review)
Pittas et al. Diabetes Care, 2006 - Diabetes
Anti-cancer Properties Wang et al. Aging Dis, 2017 (Review)
Factsheet. National Cancer Institute (Review)
Immune system Lang et al. Clinical Therapeutics, 2017 (Review)
Martineau et al. Health Technol Assess, 2019 (Meta-Analysis)
Taha et al. Int J Gen Med, 2021 (Review)
Varikasuvu et al. Expert Rev Anti Infect Ther, 2022 (Meta-Analysis)
Wang et al. Aging Dis, 2017 (Review)
Urashima et al. Am J Clin Nutr, 2010
Vitamin B12 Skin & hair DiBaise et al. Nutrition in clinical practice, 2019 (Review)
Brescoll et al. Am J Clin Dermatol, 2015 (Review)
Vision Huang et al. Sci Rep, 2015 (Meta Analysis)
NHS, Vitamin B12 deficiency
Ata et al. Ann Med Surg (Lond), 2020 (Review)
Heart health Pawlak. AJPM, 2015 (Review)
Ganguly et al. Nutr J, 2015 (Review)
Keene et al. Front Public Health, 2014
Energy Tardy et al. Nutrients, 2020 (Review)
Stabler. NEJM, 2013
Ankar et al. NLM, 2022
Huskisson et al. J Int Med Res, 2007 (Review)
Reduced tiredness & fatigue Tardy et al. Nutrients, 2020 (Review)
NHS, Vitamin B12 or folate deficiency anaemia
Bone strength Tucker et al. J Bone Miner Res, 2005
Stone et al. JCEM, 2004
Cognitive function Tardy et al. Nutrients, 2020 (Review)
Qin et al. Am J Clin Nutr, 2017
Kim et al. Nutrition Journal, 2017
Qin et al. Am J Clin Nutr, 2017
Kobe et al. Am J Clin Nutr, 2016
Kennedy et al. Nutrients, 2016 (Review)
Jatoi et al. Cureus, 2020
Oulhaj et al. J Alzheimers Dis, 2016
Hunt et al. British Medical Journal, 2014 (Review)
O’Leary et al. Br J Nutr, 2012 (Review)
Hooshmand et al. Neurology, 2010
O’Leary et al. Nutrients, 2010 (Review)
Mood Sangle et al. Cereus, 2020 (Review)
Mikkelsen et al. Maturitas, 2017 (Review)
Rubio-López et al. Int J Environ Res Public Health, 2016
Petridou et al. Aging & Mental Health, 2015 (Meta-Analysis)
Syed et al. Open Neurol J, 2013
Davison et al. Can J Psychiatry, 2012
Tiemeier et al. Am J Psychiatry, 2002
Sexual function Cui et al. Am J Mens Health, 2018
Banihani. Biomolecules, 2017 (Meta-Analysis)
Sansone et al. Int J Endocrinol, 2018 (Meta-Analysis)
Lu et al. Transl Androl Urol, 2014
Immune system Mikkelsen et al. Nutrition & Immunity, 2019 (Review)
Batista et al. Nutr Review, 2021 (Review)
Mikkelsen et al. Maturitas, 2017 (Review)
Todorava et al. Immunotherapy, 2016 (Review)
BIOTIN (B7) Skin Piraccini et al. G Ital Dermatol Venereol, 2019 (Review)
Ogawa et al. Nutrients, 2019
Mock et al. J Pediatr, 1985
Fujimoto et al. J Dermatol, 2005
Hair Piraccini et al. G Ital Dermatol Venereol, 2019 (Review)
Patel et al. Skin Appendage Disorders, 2017
Trüeb et al. Int J Trichology, 2016
Energy Hanna et al. Permanente Journal, 2022 (Review)
Tardy et al. Nutrients, 2020 (Review)
Huskisson et al. J Int Med Res, 2007 (Review)
Psychological function Tardy et al. Nutrients, 2020 (Review)
Rubio-López et al. Int J Environ Res Public Health, 2016
Said et al. Subcell Biochem, 2012 (Review)
Nervous system Tardy et al. Nutrients, 2020 (Review)
Sedel et al. Neuropharmacology, 2016 (Review)
Créange et al. BMC Neurology, 2023
Espiritu et al. Mult Scler & Relat Disord, 2021 (Meta-Analysis)
Tourbah et al. Mult Scler, 2016
Blood sugar control Zhang et al. Front Nutr, 2022 (Meta-Analysis)
McCarty. Medical Hypotheses, 2016
Vitamin B6 Heart health Jeon et al. Nutrients, 2019 (Review)
Lin et al. Nutrition, 2006
Vermeulen et al. Lancet, 2000
Energy Tardy et al. Nutrients, 2020 (Review)
Brown et al. NLM, 2023
Hisano et al. Eur J Clin Nutr, 2010
Huskisson et al. J Int Med Res, 2007 (Review)
Reduced tiredness & fatigue Tardy et al. Nutrients, 2020 (Review)
Hisano et al. Eur J Clin Nutr, 2010
Reinken et al. Int J Vitam Nutr Res, 1975
Cognitive function Douaud et al. Proc Natl Acad Sci USA, 2013
Tardy et al. Nutrients, 2020 (Review)
Kim et al. Nutrition Journal, 2017
Qin et al. Am J Clin Nutr, 2017
Kennedy et al. Nutrients, 2016 (Review)
Mood Field et al. Hum Psychopharmacol, 2022
Davison et al. Can J Psychiatry, 2012
Hvas et al. Psychother Psychosom, 2004
Merete et al. J Am Coll Nutr, 2008
Sexual function Bender. PNS, 1994 (Scientific Journal)
Sansone et al. Int J Endocrinol, 2018 (Meta-Analysis)
Vision Axer-Siegel et al. Am J Ophthalmol, 2004
Christen et al. Arch Intern Med, 2023
Sofi et al. Atherosclerosis, 2008
Anti-cancer properties Mikkelsen et al. Int J Mol Sci, 2019
Mocellin et al. J Natl Cancer Inst, 2017 (Meta-Analysis)
Larsson et al. JAMA, 2010 (Meta-Analysis)
Immune system Stach et al. Nutrients, 2021 (Review)
Kumrungsee et al. Front Nutr, 2020 (Review)
Qian et al. J Immunol Res, 2017
Pantothenic acid (Vitamin B5) Skin Yang et al. Dermatol Ther (Heidelb), 2014
Gheita et al. Phytother Research, 2020
Hair Shin et al. Curr Issues Mol Biol, 2021
Thomas et al. BJD, 2011
Heart health Rumberger et al. Nutr Res, 2011
Evans et al. Vasc Health Risk Manag, 2014
Energy Tardy et al. Nutrients, 2020 (Review)
Huskisson et al. J Int Med Res, 2007 (Review)
Hodges et al. J Clin Invest, 1958
Reduced tiredness & fatigue Tardy et al. Nutrients, 2020 (Review)
Hodges et al. J Clin Invest, 1958
Mental performance Tardy et al. Nutrients, 2020 (Review)
Xu et al. Biochem Biophys Res Commun, 2020
Kennedy et al. Nutrients, 2016 (Review)
Rubio-López et al. Int J Environ Res Public Health, 2016
Davison et al. Can J Psychiatry, 2012
Stress relief Ralli et al. Science Direct, 1953
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NIACIN (B3) Skin Vlase et al. Antioxidants, 2021
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Chen et al. N Engl J Med, 2015
Energy Hanna et al. Permanente Journal, 2022 (Review)
Tardy et al. Nutrients, 2020 (Review)
Huskisson et al. J Int Med Res, 2007 (Review)
Reduced tiredness & fatigue Tardy et al. Nutrients, 2020 (Review)
Psychological function Tardy et al. Nutrients, 2020 (Review)
Qin et al. Am J Clin Nutr, 2017
Kennedy et al. Nutrients, 2016 (Review)
Xu et al. Eur Rev Med Pharmacol Sci, 2015 (Review)
Davison et al. Can J Psychiatry, 2012
Wang et al. Shanghai Arch Psychiatry, 2012
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Nervous system Tardy et al. Nutrients, 2020 (Review)
Gasperi et al. Int J Mol Sci, 2019 (Review)
Kennedy et al. Nutrients, 2016 (Review)
Brain function Moutinho et al. Science Translation Medicine, 2022
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Migraine prevention Liu et al. Nutrients, 2022
Blood pressure Zhang et al. JAMA Netw Open, 2021
McNamara et al. Trials, 2015
RIBOFLAVIN (B2) Skin Nosewicz et al. J Amer Acad Dermatology, 2022
Thakur et al. Crit Rev Food Sci Nutr, 2017 (Review)
Cardoso et al. Food & Function, 2012 (Review)
Zablotska et al. Environ Health Perspectives, 2008
Vision Fernandes-Cunha et al. ACS applied bio materials, 2023
Suwannasom et al. Int J Mol Sci, 2020 (Review)
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Energy Lee at al. Nutrition Research, 2023 (Review)
Hanna et al. Permanente Journal, 2022 (Review)
Tardy et al. Nutrients, 2020 (Review)
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Kennedy et al. Nutrients, 2016 (Review)
Powers et al. Am J Clin Nutr, 2011
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Reduced tiredness & fatigue Tardy et al. Nutrients, 2020 (Review)
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Red blood cells Suwannasom et al. Int J Mol Sci, 2020 (Review)
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Kim et al. Nutrition Journal, 2017
Cognitive function Zhang et al. Advanced Science, 2023
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Migraine prevention Chen et al. Nutritional Neuroscience, 2021 (Meta-Analysis)
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